Encouraging the nation to move for mental health this October

Sport in Mind, the UK’s leading sport and mental health charity, has announced that TV Doctor and Team GB Triathlete Dr Hussain will be fronting its national 2025 “100km Your Way” Challenge this October.

Launching on World Mental Health Day (10 October), the challenge invites people across the UK to run, walk, cycle, or move however they choose, to complete 100 kilometres in 10 days, while raising funds to support those struggling with mental health issues. The campaign aims to raise £100,000 to fund Sport in Mind’s award-winning physical activity and wellbeing programmes delivered nationwide in partnership with the NHS.

Dr Hussain said: “I’m proud to support Sport in Mind’s 100km Your Way Challenge. Whether you walk, run, cycle or roll, every kilometre makes a difference, boosting mental wellbeing, building community and showing the incredible power of movement to change lives.”

As a doctor and endurance athlete, Dr Hussain is passionate about promoting physical activity as a key pillar of mental and physical health. His involvement in the campaign brings an inspiring voice and trusted authority to an issue that continues to affect millions across the UK.

With over 5.2 million referrals to NHS mental health services in England last year and 1 in 12 children now accessing mental health support, the need for community-driven initiatives like Sport in Mind’s has never been greater. The charity runs hundreds of free sessions each week, from yoga and walking groups to football and badminton, designed to build confidence, connection, and wellbeing through sport.

Neil Harris, CEO of Sport in Mind, added: “We’re thrilled to have Dr Hussain supporting our 100km Your Way campaign. His advocacy for movement and mental wellbeing perfectly aligns with our mission. We’re aiming high with our £100,000 target, but we’re confident we can raise these vital funds to bring hope through sport. Over the past decade, I’m proud that Sport in Mind has supported thousands of children and adults struggling with their mental health, but the scale of the challenge is enormous, and the need for support has never been greater. The money raised from the challenge will enable us to expand our work across the country, tackling the crisis through the power of sport and reaching many more people in need.”

Just £50 can make a real difference; by funding a gentle movement session for new mothers and their babies, an innovative youth programme for up to 12 young people, or a weekly sports session for people experiencing mental health problems. With £200, Sport in Mind can keep these weekly sessions running for a month. And if they reach their £100,000 target, the charity will be able to expand services into two new counties and deliver sessions for a whole year, supporting more people than ever before and tackling the mental health crisis head-on.

Key Challenge Details:

  • Dates: Spanning 10 days from 10–19 October 2025 (starting on World Mental Health Day)
  • Format: Run, walk, cycle, or move in your way to complete 100 km over 10 days
  • Entry: Participants can sign up via the Race At Your Pace platform
  • Fundraising: Free to sign up, with a minimum £50 fundraising target per participant
  • Tracking: Those taking part will receive a digital tracking link to share their progress, and raise money via the Give and Gain platform, with spot prizes throughout the challenge
  • The goal: To raise £100K to help support the work of Sport in Mind

For more information about Sport in Mind and the “100km Your Way” Challenge, visit: www.sportinmind.org/100km-your-way

For media enquiries contact: sportinmind@aspirepr.co.uk