21 May 2021 – OOFOS, the global leader in recovery footwear has joined London Irish’s commercial portfolio, as the Club’s Official Recovery Shoe Supplier.
The ground-breaking footwear brand, which has developed an innovative, pioneering and scientifically proven foam technology that accelerates recovery post performance, will provide recovery shoes for the London Irish squad.
The unique properties in the OOfoam compound used in all OOFOS shoes, means an OOFOS shoe absorbs 37% more impact than traditional footwear. The patented footbed design, in conjunction with the OOfoam, cradles and supports the arches, reducing stress on the body by reducing energy exertion in the ankles by up to 20%.
All this works to aid the recovery process and its revolutionary technology elevates OOFOS to a scientifically proven recovery solution. For performance sportsmen and women, OOFOS is a kit essential.
“We’re delighted to be partnering with OOFOS” said Brian O’Leary, High Performance Coordinator at London Irish.
“The product will offer both support and comfort to our players post-training and postmatch, enabling them to recover quicker and be ready to perform at their very best.”
Giles Cundell, Head of International at OOFOS, added: “The partnership with London Irish is an exciting next step for OOFOS in the UK, having built successful partnerships with performance centres, athletes and sports leagues in the US.”
“Our mission at OOFOS has always been ‘to make yOO feel better’ and as such, we’re thrilled to partner with the Club to support players and staff with post-performance recovery.
“With the stress rugby puts on the body, recovery is just as vital as the performance or training itself. A scientifically proven recovery shoe isn’t a luxury – it’s a kit essential.”
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