Aspire PR is proud to announce its new partnership with Sport in Mind, the UK’s leading mental health sports charity, to support its PR and communications strategy.
Sport in Mind is an award-winning charity that, in partnership with the NHS, delivers life-changing physical activity programmes to improve the lives of people experiencing mental health problems. Their work spans across adults, mums and babies, and children and young people, providing accessible opportunities to get active and benefit from the proven positive effects of sport on mental health.
With NHS referrals at record levels, Sport in Mind’s mission has never been more vital. Aspire will be working closely with the charity’s team to drive awareness of its unique offer, differentiate it within the mental health space, and inspire greater financial support so that more people can benefit from its services.
Aspire’s work with Sport In Mind is partly supported by their Movement for Good programme, committing pro-bono agency support to meaningful campaigns.
Layla Smith, Founder & Managing Director, Aspire PR, commented:
“At Aspire, we are extremely proud to be working with Sport in Mind. Their mission, to harness the power of movement to transform mental health, perfectly aligns with our purpose as an agency. Sport in Mind’s work is vital, and we are committed to helping amplify their story, strengthen their profile, and inspire even greater support for their vision.”
Neil Harris, CEO at Sport in Mind, added:
“Sport in Mind believes sport is the answer when it comes to tackling mental health challenges, and we see every day the incredible impact our programmes have on people’s lives. We’re delighted to be partnering with Aspire, whose expertise in sport and purpose-led storytelling will help us amplify our message, reach more people who need us, and attract the vital support required to expand our services nationally.”
For more information about Sport in Mind visit: www.sportinmind.org
If you’d like to hear more or explore media opportunities, get in touch with us at hello@aspirepr.co.uk.
About Sport in Mind:
Sport in Mind is the UK’s pioneering mental health sports charity, working closely with the NHS to deliver free sport and physical activity programmes across three key strands: Adults, Mums & Babies, and Children and Young People. Since 2010, Sport in Mind has supported over 31,000 individuals, with 94% reporting improved well-being and 91% experiencing a boost in self-esteem as a direct result of participation. The charity is dedicated to making sport accessible to all, and Sport in Mind empowers people to overcome mental health challenges through movement, education, and community connection.
