hello@aspirepr.co.uk
Deo Kato is a Ugandan-born campaigner, activist and trail runner who has spent the past 16 months running from Cape Town to London to...
The University of Central Lancashire recently published a 46-page report titled, Trail and Ultra Running: The Growth of a Sport, Culture and Community. The survey...
Women’s MultiSport Action Group (WMAG) is an ambitious initiative designed to empower and support women in the MultiSport business sector who are members of...
In McKinsey’s State of Fashion 2024 report, the authors write that: “Technical outdoor wear has been propelled by consumers’ post- pandemic embrace of healthier...
In our latest ‘Tried and Tested’ series, Aspire team members put the Thule AllTrail Hydration Pack to the test on our recent trip to...
Aspire PR is delighted to be supporting award-winning Raccoon Media Group with the launch of its exciting new European trade event – The International...
Introducing Allan Pattison, our Partnerships Manager! We recently caught up with Allan to learn more about his role, how he builds connections, and what...
While the attention of the running world was on Chamonix for the 2024 UTMB, we hosted our first ever overseas moving meet, bringing people...
By Lotty Campbell Bird, Account Manager Why Chamonix? Aspire was born in the mountains. It was while climbing Mont Blanc that agency founder Layla...
Aspire PR was born in the mountains, the French Alps to be precise. Over 14 years ago I had an idea to create a...
From Ed Davey’s zorbing on the campaign trail to corporate away days, the market for outdoor experiences is booming. Across the UK, opportunities to...
One of On’s most popular shoes has had an update. Our Account Director, Vikki McGill tests out the newly launched On Cloudmonster 2. What...
Meet Lory Louves, our Community & Talent Manager at Aspire! We recently chatted to Lory to find out more about his role, connecting the dots...
We have a major summer of sport ahead of us. The European Championships athletics have just finished, Euro 2024 is in the group stages,...
The cycling industry has had something of a shake up in the past 18 months, to understate matters. The pandemic brought huge positives for...
Sustainability goes beyond materials and manufacturing processes. As brands like Patagonia are showing – and as our client On continues to show – if...
One year ago we set out plans to measure and reduce the carbon impact of our agency. It is an integral part of our...
Meet Lotty Campbell Bird, our newest Account Manager at Aspire! We recently caught up with Lotty to find out more about her role, what...
What you need to know The report is a collaborative effort between the Running Industry Alliance (RIA) and England Athletics (EA) looking into trends...
Community has always been important to us at Aspire. We’re passionate about making meaningful connections to inspire change and get people moving, and we...
