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For the upcoming bike season 2025, Thule introduces the Thule Santu, a versatile hard-shell cargo box designed to elevate the functionality of premium bike...
January 2025: Over half of women (54%) say they’d be more likely to take on an ultramarathon event if they knew walking was an...
Deo Kato is a Ugandan-born campaigner, activist and trail runner who has spent the past 16 months running from Cape Town to London to...
The University of Central Lancashire recently published a 46-page report titled, Trail and Ultra Running: The Growth of a Sport, Culture and Community. The survey...
It’s chillier, darker, wetter and frostier, but that’s no reason to hang up your walking boots until the spring! From the health and wellbeing...
Women’s MultiSport Action Group (WMAG) is an ambitious initiative designed to empower and support women in the MultiSport business sector who are members of...
Set to be the largest event in Raccoon’s portfolio, IRX launches with key brands and retailers already confirmed for the 2025 event. A pioneering...
Vancouver, BC, October 29, 2024 – Starting November 5th, 2024, FORM’s Smart Swim 2 goggles will be available to purchase at 20 Apple Store...
British triathlon and open-water brand ZONE3 unveils its 2025 roadmap for circularity and sustainability, reinforcing its commitment to better product life cycle management and...
In McKinsey’s State of Fashion 2024 report, the authors write that: “Technical outdoor wear has been propelled by consumers’ post- pandemic embrace of healthier...
In our latest ‘Tried and Tested’ series, Aspire team members put the Thule AllTrail Hydration Pack to the test on our recent trip to...
Aspire PR is delighted to be supporting award-winning Raccoon Media Group with the launch of its exciting new European trade event – The International...
Launching this Recycle Week (14 – 20 October) at a cost of just £3.00 to support This Recycle Week sees JogOn and EVRi launch their...
Introducing Allan Pattison, our Partnerships Manager! We recently caught up with Allan to learn more about his role, how he builds connections, and what...
While the attention of the running world was on Chamonix for the 2024 UTMB, we hosted our first ever overseas moving meet, bringing people...
By Lotty Campbell Bird, Account Manager Why Chamonix? Aspire was born in the mountains. It was while climbing Mont Blanc that agency founder Layla...
Aspire PR was born in the mountains, the French Alps to be precise. Over 14 years ago I had an idea to create a...
From Ed Davey’s zorbing on the campaign trail to corporate away days, the market for outdoor experiences is booming. Across the UK, opportunities to...
The Ramblers are on the search for Britain’s Favourite Path and are asking the public to help. Simply share a photo of your chosen...
London, 10th July 2024 – ZONE3, the UK’s leading triathlon brand, is awarded the prestigious King’s Award for Enterprise in International Trade, recognising their...
